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Keyword Gap Analysis

Find keywords your competitor ranks for that you don't — discover content and ranking opportunities with search volume and CPC data.

Keyword Gap Analysis

How to use

  1. From the left sidebar, go to Competitors → Keyword Gap Analysis.
  2. Select your project from the dropdown.
  3. Select the target region (e.g., Global, United States, India).
  4. Enter a competitor domain in the input field (e.g., example.com).
  5. Click Analyze.

Analysis modes

TabDescription
Domain LevelAnalyze keyword gaps across the competitor's entire domain
Page LevelAnalyze keyword gaps for a specific competitor page

Results

The results table shows keywords where your competitor ranks but you don't, including:

ColumnDescription
KeywordThe search query your competitor ranks for
Search VolumeMonthly search volume for the keyword
CPCCost-per-click (useful for gauging commercial intent)
Competitor PositionWhere the competitor ranks for this keyword
Your PositionYour current ranking (or "Not ranking")

Export

Click Export to download the full keyword gap report as CSV.


Tips

ヒント

Start with competitors that are similar in size and domain authority to yours — their rankings are more achievable targets.

ヒント

Filter by high volume + low competitor position to find their best-performing keywords first.